Jurnal Sains Terapan Pariwisata

PERILAKU BERWISATA WISATAWAN GENERASI MILENIAL DI JAKARTA PADA ERA REVOLUSI INDUSTRI 4.0

2019-10-19T01:26:34+07:00

Millennial generation is predicted to become the main market in the next 5-10 years. This generation has social characteristics that are relatively different from previous generations, mainly because they grew and developed in the technological era. Information related to Millennials' habits in traveling (pre-trip, during travel, and after travel), is now very important for the tourism industry to determine the right marketing strategy. This study aims to identify the behavior of millennial tourists visiting, especially in the 4.0 revolution era. The sample of this research is Millennial generation (teenagers) born between 1981 and 2000 and living in Jakarta. The approach used in this research is descriptive qualitative, while the data analysis method used is the method of data triangulation and source triangulation (interviews, literature studies and questionnaires). The study found that the characteristics of millennial generation tourists on a trip tended to be very "dependent" on information and technology, besides that they also liked simple activities and processes. The dependence of millennial generation on technology influences the way they travel, from the initiation process, information search, assessment, final decision, during the trip, to after the trip. The dominant social media used to find holiday references is Instagram. This research can be used as a reference for various types of tourism industry in planning marketing strategies to attract the interests of millennials, especially to find out how these generations determine tourist destinations. In addition, the results of this study can be used as consideration in the development of tourism products.

MEMORABLE TOURIST EXPERIENCE WISATAWAN TERHADAP WISATA KULINER DI KAWASAN PARIWISATA PANTAI KEDONGANAN KECAMATAN KUTA, KABUPATEN BADUNG

2019-10-19T01:32:58+07:00

Kedonganan Beach Tourism Area is one of the leading tourist attractions in Kuta District, Badung Regency. It has famous cuisine and typical foods from processed sea fish (sea food) so that many domestic and foreign tourists visit Kedonganan. However, tourist visits to the Kedonganan Beach Tourism Area, either foreign tourists or domestic tourist, have decreased the percentage of growth during the last 4 years. when they travel, they will keep various kind of memories and experiences that inherent in their minds, either it is a pleasant or unpleasant experience that will not be forgotten. To find out the tourist experience of tourists, it is necessary to do research with the title “Memorable Tourist Experience towards Culinary Tourism in the Tourism Area of Kedonganan Beach, Kuta District, Badung Regency.

This study uses a quantitative approach, data collection is completed by observation, interwiew, questionnaire, and documentation method. The questionnaire was distributed to 100 respondents with a composition of 52 domestic respondents and 48 foreign respondents. The sampling technique used purposive sampling and exploratory factor analysis techniques to analyze and describe the results of the study.

Based on the results of the study, it shows that each of the five new factors formed from the experience of traveling domestic and foreign tourists when having a culinary tour to the Kedonganan Beach Tourism Area. In domestic tourists, the most dominating factors is New Experience, Uniqueness, Relaxation & Enjoyment with eigen value 4,160 and variant value 27,731%, while for foreign tourists, the most dominating factor is Pleasant, Product satisfaction with eigen value 6.311 and variant value 37.124%

PENGARUH GAYA KEPEMIMPINAN, LINGKUNGAN KERJA DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN (STUDI KASUS DI P.T. GAPURA ANGKASA CABANG BANDARA HALIM PERDANA KUSUMA JAKARTA)

2019-10-19T04:52:21+07:00

This study aims to examine and analyze the effect of leadership style, work environment, work discipline on employee performance, either partially or simultaneously. The type of research used by researchers is a quantitative approach. Population in this research is all employees of P.T.. Gapura Angkasa Branch Halim Perdana Kusuma Airport which numbered as many as 180 people, the researchers took a sample of 100 respondents who are employees of P.T.. Gapura Angkasa Halim Perdana Kusuma Airport Branch. The method of analysis used in this study is multiple linear regression. The results showed that there are positive and significant effect of leadership style, work discipline, work environment on employee performancevariables, either partially or simultaneously. In addition, work discipline variables is the most significant variables affecting employee performance.Thus, the suggestion of this research is expected the management can provide stimuli (stimulus) to the employees in improving the quality and quantity of the work through the award of achievement and sanction for the action of indisipliner and create a safe and comfortable working environment for employees in doing work activities.

Keywords: leadership style, work environment, work discipline, employee performance

ES KRIM BIJI JALI SEBAGAI IKON KULINER JAWA BARAT

2019-10-19T01:43:25+07:00

One of the potential cereals to be developed is jali (Coix larcyma jobi L.) which is classified as a tropical cereals (Cereae). In Indonesia, jali plants spread in various ecosystems, both dry and wet climates, such as those found in West Java, Sulawesi, Sumatra, Kalimantan. West Java is the largest jali-producing region, this plant is widely cultivated conventionally by the community as a distinctive crop planted in the yard intercropping. Today's modern society hardly knows about jali. Though jali is a type of cereal plant that is easily planted, easily adaptable and resistant to disease, easy to process, and can increase food security. Jali also has a high nutritional content, especially protein content that is higher than other cereals and is equivalent to wheat, which is 14%. The use of jali as food is still limited. It is necessary to increase the use of jali into processed food because jali production is quite high, it is expected that processed jali food products that are attractive to the public, including the largest food consumers, are young people. Jali milk products can be developed as a substitute for cows’s milk in dairy products. One of the processed milk products that are is ice cream. The potential of the Indonesian ice cream market is still wide open. Making ice cream through a combination of freezing and agitation in ingredients consisting of milk and milk products, sweeteners, stabilizers, emulsifiers, and flavor enhancers. The research method uses quantitative methods with experiments and explanatory surveys. Where the experimental method was carried out organoleptic tests on 30 semi-trained panelists then continued with the survey method on 100 respondents regarding product packaging and public perception of the jali seed ice cream as a culinary icon for souvenirs in West Java. Analysis of the experimental method was carried out using the Anova Test and the Duncan Test. Whereas the quantitative explanatory survey method uses descriptive statistic analysis. The results of the study showed that the level of preference of ice cream samples with percentage of jali seeds (with a dilution of 4: 3 use water) 80% &, 90%, and 100% had differences in taste, aroma, and general acceptance, but did not differ in color and texture. Whereas the hedonic quality test or quality in terms of taste has differences between the three samples. Jali seed ice cream the panelists most ice cream with 80% presentation of jali seeds (with dilution). The criteria for the sample are rather not white, the texture is rather soft, the aroma is not strong, and the taste is sweet. From the market survey, 85% of the results were found that of the jali seed ice cream while the rest answered quite like the jali seed ice cream. For questions about the appropriate type of packaging, most respondents liked the paper cup-based packaging model with the image or logo of the jali seeds and cartoon character of West Java akang. Questions about prices, respondents answered a price range of Rp.3,000-5,000 per cup. The results of the interviews showed that most respondents did not yet know jali seeds. After trying the jali seed ice cream product, all respondents responded positively and said they liked and even really liked the taste of the jali seed ice cream

PENGEMBANGAN MODEL PEMBELAJARAN ROLE PLAYING DAN DEMONSTRATION (RPD) UNTUK MENINGKATKAN KOMPETENSI LAYANAN FRONT OFFICE SISWA KELAS XI DI SMK PARIWISATA KABUPATEN BOGOR

2019-10-19T01:48:39+07:00

This research is a research and development (R & D). by combining the Role Playing And Demonstration Learning Model. A limited trial was conducted in SMK Taruna Terpadu 2 with a total of 35 students and a wide trial was conducted at SMKN I Bojong Gede with 35 students and Darmawan SMK with 35 students. The method used is survey method and qualitative and quantitative data collection techniques.

In a limited trial in SMK Darmawan students cognitive aspect after action reached 82% above KKM 75. And on the affective aspect reached 83%. While in aspect Psikomotorik reach 85,71%. Likewise on the test Area In SMK Taruna Terpadu 2, after the action cognitive value of students reached 85.71% with KKM 78. On the affective aspects reached 86%. While in aspect Psikomotorik reach 88,57%. The next extensive test action at SMKN I Bojong Gede, the level of mastery of the cognitive aspects of students after the action reached 91, 43% with KKM 78. On the Affective aspect reached 89%. While the psychomotor aspect reached 94.28%

Based on the results of this study, it can be concluded that the model RPD (Role Playing and Demonstration) in the field of study Front office managed to improve service competence of student learning outcomes.

Based on the findings of field research, data analysis, and reflection on a limited trial or extensive test, this reseacrh and development research resulted in a newly recommended model of learning that is the RPD model (Role Playing and Demonstration)

UPAYA MENINGKATKAN PROFESIONALISME JURU MASAK DALAM MENUNJANG KEBERSIHAN DAN SANITASI MAKANAN DI DAPUR TERRACE ANGING MAMMIRI MAKASSAR GOLDEN HOTEL

2019-10-19T01:53:14+07:00

This study aims to explain the efforts made to improve the professionalism of cooks in supporting hygiene and sanitation. The research was conducted at the Terrace Anging Mammiri (TAM) coffee shop’s kitchen, Makassar Golden Hotel. The TAM Coffee shop’s kitchen is the main kitchen that prepare a la carte food. This kitchen emphasizes the quality of food produced. This study used qualitative research methods. The results of this study show that Makassar Golden Hotel is very concerned about the quality of food produced by establish standard operational procedures for the Food and beverage Department. The standard operating procedure is closely related to hygiene and food sanitation. The cook who is in the TAM coffee shop’s kitchen is the executor of the standard operating procedures that have been established. For this reason, the Makassar Golden Hotel always provides training as an effort to improve the cook's knowledge that will affect the professionalism of the cook.

Keywords: Professionalism, Cook, Sanitation, Kitchen

PENGARUH PENYELENGAARAAN EVENT MINANGKABAU TRAVEL MART TERHADAP PENCITRAAN PARIWISATA SUMATERA BARAT

2019-10-19T01:56:54+07:00

International event Minangkabau Travel Mart adalah event promosi pariwisata yang diselenggarakan oleh Asosisasi Pelaku Pariwisata Indonesia DPD Sumatera Barat. Penelitian ini bertujuan untuk mengetahui pengaruh penyelenggaraan tourism international event Minangkabau Travel Mart (MTM) terhadap pencitraan pariwisata Sumatera Barat. Variable independen yaitu Pencitraan Pariwisata Sumatera Barat dan variable dependen nya adalah tourism international event Minangkabau Travel Mart. Indikator variable dependen menurut Any Noor(2013:14) adalah Keunikan, Perishablity, Intangibility, Suasana dan Pelayanan, dan interaksi personal. Data dikumpulkan menggunakan kuesioner, setelah itu dioleh menggunakan SPSS versi 13, teknik analisis data menggunakan analisis jalur, sebelumnya dilakukan uji prasayarat yaitu uji normalitas, uji multikolineritas, uji linieritas serta uji auto korelasi. Setelah itu diolah menggunakan metode analisis jalur (Path Analysis), dimana dari hasil uji tersebut terlihat bahwa indikator keunikan dan interaksi personal yang memiliki pengaruh terhadap pencitraan pariwisata Sumatera Barat, yaitu dengan nilai t hitung sebesar 2,149 dan sig observasi sebesar 0,034 < 0,05 dan nilai t hitung indikator interaksi personal sebesar 3,189 dan sig observasi sebesar 0,002 < 0,05. Pengaruh varibale lain diluar variable yang ada pada penelitian ini sebesar 91,4%. Hal ini bermakna bahwa indikator keunikan dan interaksi personal memberikan pengaruh terhdap pencitraan pariwisata Sumatera Barat. Pengaruh langsung indikator keunikan terhadap pencitraan pariwisata Sumatera Barat adalah sebesar 4,84%, sementara pengaruh tidak langsungnya sebesar 0,34%. Sementara pengaruh langsung interaksi personal terhadap pencitraan pariwisata Sumatera Barat adalah sebesar 11,02%.

Kata Kunci : Event Minangkabau Travel Mart, Pencitraa Pariwisata, ASPPI

ANALISA ABILITY TO PAY (ATP) DAN WILLINGNESS TO PAY (WTP) PENUMPANG MRT (MASS RAPIT TRANSIT) JAKARTA

2019-11-15T20:28:02+07:00

Kota Jakarta sebagai salah satu kota terbesar di Indonesia dan merupakan ibu kota negara merupakan kota yang menjadi sasaran kedatangan para pelaku perjalanan, baik itu para pelaku perjalanan wisata maupun pelaku industri. Jakarta memiliki potensi keindahan alam serta keunikan budaya yang diminati oleh wisatawan baik mancanegara maupun wisatawan nusantara. Sektor pariwisata telah berhasil menjadi sumber utama pendapatan pariwisata di Jakarta. Masalah transportasi mulai menjadi perhatian dan telah diprediksikan jika tidak ada terobosan transportasi utama, kemacetan akan membanjiri kota dan akan menjadi lalu lintas yang sangat parah sehingga dapat menyebabkan kendaraan tidak dapat bergerak. Perbaikan dan penambahan infrastruktur untuk mencegah masalah tersebut sangat di dukung oleh Pemerintah, salah satunya adalah dengan adanya pembangunan MRT (Mass Rapid Transit) di Jakarta.

Metode pengumpulan data dengan melakukan observasi dan penyebaran kuesioner kepada penumpang MRT tujuan Bundaran HI untuk melakukan kegiatan Car Free Day. Pengukuran Ability To Pay menggunakan metode household budget dan Willingness To Pay menggunakan metode state preference. Hasil penelitian yaitu estimasi nilai rata – rata ATP sebesar Rp. 5.765,- dan nilai rata – rata WTP sebesar Rp. 1.130,-, dengan 85% responden bersedia membayar lebih untuk peningkatan keamanan.

Kata kunci : Transportasi, Kemampuan Membayar, Kemauan Membayar

PENGARUH KENYAMANANKERJA, UPAH, LINGKUNGAN, DAN MOTIVASI TERHADAP KEPUASAN KERJA KARYAWANSEKOLAH TINGGI PARIWISATA SAHID JAKARTA

2019-12-18T07:36:28+07:00

Competition field of education efforts are now increasingly complex and varied. To survive and thrive, companies must be able to develop programs that attract public. Also developing resources to achieve the goal, ie profit. For example, College of Tourism Sahid Jakarta established since March 23, 1983. Thus, human resources have an important role in the company. This study to see the effect of the convenience of work, wages, work environment, and motivation on job satisfaction at the College of Tourism Sahid Jakarta. The research method used is quantitative with a sample of 50 respondents. Respondents were considered to represent because it has competence. The result is partially good comfort of work, wages, and working environment there is no influence on job satisfaction at the College of Tourism Sahid Jakarta. So, the only motivation that has an influence on employee job satisfaction High School of Tourism Sahid Jakarta.

Keywords: Leisure Work, Wages, Work Environment, Motivation and Job Satisfaction.